Sales Training
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Sales often falter due to either the seller not grasping the buyer’s needs or the buyer mis-understanding what the seller is presenting.
The ‘Selling Skills’ (2S) and ‘Value Seller’ (VS) programs are designed to help your sales team understand what their buyers’ needs are and then structure this information into a logical format to allow their buyers to understand how their problems can be solved.
Selling Skills (2S)
Level: Expert
Delivery: Face to Face
Duration: 2 Day
Objectives:
Delegates will experience how to:
Create an appropriate rapport with their counter part
Execute different approaches for different buyers
Prepare a persuasive sell
Delegates will learn how to:
Use Communication Skills appropriately
Identify the difference between a Features and Benefits
Develop a structured, repeatable approach to selling
Outline:
Day 1:
Communication Skills
Persuasive Selling
Cases 1 & 2 - practical practice of the above
Day 2:
Objection Handling
Consolidation
Cases 3 & 4 - practical practice of the above
Value Selling (VS)
Level: Competent
Delivery: Virtual
Duration: 2 Day
Objectives:
Delegates will experience how to:
Create an appropriate rapport with their counter part
Execute different approaches for different buyers
Prepare a persuasive sell
Delegates will learn how to:
Use Communication Skills appropriately
Identify the difference between Features and Benefits
Develop a structured, repeatable approach to selling
Outline:
Day 1:
Communication Skills
Features & Benefits
Cases 1 & 2 - practical practice of the above
Day 2:
Persuasive Selling
Objection Handling
Cases 3 & 4 - practical practice of the above